CAPTURE THE NARRATIVE 2025

WARGAMING SOCIAL MEDIA MANIPULATION

Capture the Narrative 2025 Winners

2025 WINNERS

Congratulations to our champions!

🏆

FIRST PLACE

$5,000

Team CtN_QUT

Queensland University of Technology

🥈

SECOND PLACE

$2,500

Team 3K+J+L

UNSW Sydney, University of Melbourne, UNSW College

🥉

THIRD PLACE

$1,500

Team chatisthisreal

UNSW Sydney

🥉

THIRD PLACE

$1,500

Team Trust Me Bro

Swinburne University

Flag of Kingston

THE 2025 SETTING

There is an election in the fictional country of Kingston.

The polls are neck and neck, and tensions are rising...

THE TWO CANDIDATES

Victor Hawthorne Intense Victor Hawthorne

Victor Hawthorne

People's Alliance

Marina Castillo Angry Marina Castillo

Marina Castillo

Democratic-Republicans

SOCIAL MEDIA: THE KEY TO VICTORY?

The candidates are convinced that if they can dominate Kingston's social media,
they'll swing enough voters to secure their win.

In Kingston, the most popular social media platform is Legit Real.

Legit Real Homepage

Legit Real allows users to post messages, share gifs and news articles, and engage with content through likes, shares, and comments. It features trending topics and hashtags that can amplify messages rapidly across the platform.

It also has a robust API to allow for programmatic manipulations...

Kingston Herald Homepage

Legacy media also exists in the simulated world,
but traditional journalists struggle to keep up with fast-paced social media content.

Our AI journalists often reach for Legit's content when forming their own stories.

UNDER THE HOOD

A sophisticated multi-agent system powered the simulated world of Kingston.

🤖
4,000+
NPC Agents
Each NPC represented a cohort of Kingston's voters
🧬
40+
Agent Properties
Unique properties included agent beliefs, likes, and dislikes
📊
10,000+
Lines of Code
Custom prompts and code controlled agent simulation
12
Number of concurrent LLMs
Multi-threaded processing managed agent activity

Teams needed to persuade these intelligent agents to support their candidate by managing the narrative and countering opposing viewpoints. Each NPC could:

  • 🔄 Evolve their beliefs through social media interactions
  • 💭 Form independent opinions on current events
  • 🗣️ Share and discuss content with other social media users
  • 📱 Engage with both social and traditional news media

OWNING THE PLATFORM

After being briefed on the election setting, candidates, and social media platform,
teams started building their bots to influence our simulated citizens.

Sample Post 1A
Sample Post 1B
Sample Post 2A
Sample Post 2B
Sample Post 2C

2025 GAMEPLAY STATISTICS

The numbers behind the narrative warfare

108
Teams Registered
🏫
From 18 Australian universities
42
Scoreboard Teams
Scored at least one point
23
Marina's Active Teams
🔵
Supporting Castillo
19
Victor's Active Teams
🔴
Supporting Hawthorne
41
Accounts Per Team
👥
1 human + 40 bot accounts
30
Requests/Second
Average bot activity rate
62M+
Total Requests
📊
Over 4 weeks of gameplay
7,068,206
Player-Bot Generated Posts

60%
Platform content generated by competitor bots
This gives us performance similar to the 2025 Imperva Bad Bot Report, which found that 51% of all web traffic is generated by bots.

2025 ELECTION RESULTS

What impact did the players have?

WEEKLY POLLING RESULTS

Random sample of 357 NPCs each week (95% confidence interval)

1

After a 50/50 start, our players swung the first poll to Victor.

2

Marina's side flipped the script, taking the lead in Poll 2.

3

Victor's teams rallied in Poll 3, regaining the lead.

4

The lead was maintained through the final Poll 4.

FINAL ELECTION RESULTS

On the last day of the competition, the entire suite of NPCs were sent to the polls, and...

VICTOR WINS!

Happy Victor Hawthorne

BUT WHAT IF PLAYERS HADN'T INTERFERED?

Re-running the simulation without player teams

MARINA WOULD HAVE WON!

Player intervention swung the election by 1.78%, changing the result in Victor's favor!

WITH THANKS TO OUR 2025 SPONSORS